Great clip about why simple, low impact living is best. Ironic that it should start with an advert about buying more stuff!
My take is that it isn't the 'stuff' 'out there' but the 'stuff' in our minds or our approach to 'stuff' that is the issue.
It's not an issue to own a wetsuit for instance, but surely true sustainability is about patching up our old wetsuits until they are hanging by a thread (buying second hand or e.g. Patagonia in the first place may help) therefore reducing initial impact, repairing, reusing and then recycling.
